Campaign Manager

Sport Lisboa e Benfica  


Employer ········· Sport Lisboa e Benfica
City ························· Lisbon 🇵🇹
Type ······················· Full time
Salary ··················· Competitive


Define multichannel / multi-product campaigns, including the definition of objectives, strategy, target audience, campaign content, timings, and monitoring of results per channel/product.


  • Manage the online advertising spaces to maximize profit and fulfilling the contractual obligations agreed upon with the various partners;

  • Analysis of KPIs of campaigns and advertising spaces, generating outputs to improve commercial effectiveness, to support decision-making;

  • Management of creative media agencies, taking into account their responsibility within the project;

  • Ensure the management and leadership of the projects under his responsibility, particularly with regard to planning, resource management, reporting, and the interface between various areas of the company;

  • Ensure, in partnership with the Designers, the respective identity of the SL Benfica brand, taking into account the defined criteria;

  • Ensure a planning, per campaign, regarding the image of the SL Benfica brand;

  • Defines the best channels to use according to the type of campaign to be implemented, segmenting the target audience, in partnership with the Big Data area;

  • Define specific landing page campaigns, focusing on and leveraging the products in the campaign;

  • Manage in partnership with the Head of Brand, the Social Networks in the aspect of the campaign (Twitter, Instagram, Facebook, Tiktok; LinkedIn, Youtube, website, and App), actively participating in the Planning and Creative Process to materialize the commercial campaigns;

  • Manages the budget per campaign, according to the definition established by the Head of Brand;

  • Ensures that the weekly activity pipeline is updated to guarantee the service level of the area;

  • Manage the allocation of responsibilities/tasks in the team, and ensure an adequate follow-up to the work done, as well as ensure that there is feedback on the strengths and areas for improvement to enhance the performance of each element;

  • Promote an inspiring a motivating team spirit, aligned with the Organizational Culture, and that enhances the team’s performance.


  • More than 5 years of experience in Digital Marketing and campaign management;

  • Degree or Master's in Digital Marketing;

  • Project Management;

  • Knowledge of budget management;

  • Advanced skills in Microsoft Office (Excel and PowerPoint);

  • CRM skills;

  • Advanced English language skills;

  • Advanced knowledge of Digital Marketing tools.


  • Information Analysis and Critical Sense;

  • Communication;

  • Creativity and Innovation;

  • Availability;

  • Adaptation to change;

  • Team management;

  • Stress management;

  • Negotiation;

  • Orientation to results;

  • Planning and Organization;

  • Pro-activity and Initiative;

  • Teamwork and interpersonal relationships.

Don’t apply to this job (Unless you’re seriously interested) ↬ ⚽